Coca Cola and Christmas
How has Coca Cola used Christmas (and even shaped our meanings of Christmas) as a way of constructing the soft drink as a desirable cultural product?
Haddon Sundblom's early pictures of Santa Claus for Coca Cola in the 1930s were inspired by the 19th century poem Twas the Night before Christmas:
Group 1: 1995 advert
Group 2: 1997 advert
Group 3: 1998 advert
Group 4: 2012 advert
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