Gareth's College Blog: November 2014

Sunday, 23 November 2014

A2 Comms - Objects of Desire

How has Coca Cola used Christmas (and even shaped our meanings of Christmas) as a way of constructing the soft drink as a desirable cultural product?

Haddon Sundblom's early pictures of Santa Claus for Coca Cola in the 1930s were inspired by the 19th century poem Twas the Night before Christmas:

Group 1: 1995 advert
Group 2: 1997 advert
Group 3: 1998 advert
Group 4: 2014 advert

Tuesday, 11 November 2014

Comms Assessment Objectives

AO1: This tests the ability of candidates to communicate in the register of communication and culture. Candidates are expected to: demonstrate skills in the application of communication forms, and both competence and creativity in applying the conventions of written and multimedia formats AO2: This tests the ability of candidates to understand the content and concepts offered by the qualification. Candidates are expected to: demonstrate knowledge and understanding of concepts and critical debates relevant to the discipline of communication and culture
AO3: This tests the ability of candidates to apply knowledge. Candidates are expected to: demonstrate analytical, comparative and interpretive skills in applying relevant concepts and perspectives to cultural products and cultural practices
AO4: This tests the ability of candidates to work with relevant resources drawn from a range of sources. Candidates are expected to: demonstrate the ability to identify and investigate primary and secondary material appropriate to the exploration of key concepts in communication and culture

Welcome!

Sunday, 23 November 2014

A2 Comms - Objects of Desire

Tuesday, 11 November 2014

A2 Comms - Objects of Desire